Lack of data for the Party Industry
To this point, there has been a serious lack of meaningful statistics for this unique industry. We, at Party Business Growth Solutions, are in a unique position to have access to both a relevant audience and industry-specific data, that allows us to conduct such a deep dive.
Data-driven decision making is critical
Leveraging this kind of historical, aggregate data empowers businesses in the party industry to make informed decisions for their party business and life goals. The kinds of decisions that can drive growth based on evidence and trends, rather than guesswork, or more generalized statistics which may not be applicable for this particular industry.
Giving you data you can work with
With the sheer quantity of data involved, we’re committed to converting the raw data into meaningful, digestible insights, so that each individual party business doesn’t have to.
This said, we -of course- encourage each business to make their own assessment of what the data means for them and their particular business.
How and where you can get the data
Currently, we are releasing our findings as we work our way through this mountain of data. There are two main ways you can access the data as we release it:
- In our industry-specific Facebook community: Party Business Think Tank
- Via a monthly summary Party Business Insights email
We may, at a future date, assemble all of our findings into a single State of the Party Industry Report, but that has not yet been determined.